Winbond Electronics (WINBOND): Global NOR Flash Leader
Overview: Founded in September 1987 and listed on the Taiwan Stock Exchange in 1995, Winbond is headquartered in the Central Science Park, Taiwan.
NOR Flash: Holds a 27% global market share, ranking first for many consecutive years. It targets the low-to-medium density market (512Kb–2Gb) and has advanced its process technology to 45nm.
Applications: Widely used in IoT modules and smart home devices.
Customized Memory (CMS): The world's 5th largest DRAM supplier, focusing on small-to-medium capacities and special applications. 20nm process is in mass production, with plans to upgrade to 16nm.
Overview: Established in Hsinchu, Taiwan, in 1989 and listed in 1995. It operates one 12-inch and one 8-inch wafer fabrication plant.
NOR Flash: In 2024, NOR Flash accounted for 59% of its total revenue.
Technology: Mass production of 45nm 1.8V products (e.g., MX25L12835F) and sampling of 55nm 1.2V products (e.g., MX25L25635F), both supporting wide temperature ranges (-40°C to 125°C).
EEPROM: Ranked 3rd globally (~15.9% market share) and 1st in China. Offers both industrial and automotive-grade EEPROM. Capacity range: 1Kb to 2Mb.
Hotifu (恒烁半导体)
NOR Flash: Based on ETOX process (using foundries like XMC). Capacity range: 1Mbit to 512Mbit.
Key Models: HS25D128G (128Mb), HS25Q256G (256Mb).
Applications: Smart locks and security cameras.
NAND Flash: Uses 24nm wafers. Offers SPI NAND, SD NAND, and PPI NAND with strong ECC capabilities.
DRAM: DDR4 products (4Gb, 8Gb) are scheduled for mass production in the first half of 2025.
XMC (武汉新芯)
Overview: Established in 2006, it is China's leading 12-inch specialty process foundry.
NOR Flash: The largest NOR Flash manufacturer in China. Mastering both floating gate (50-65nm) and charge trapping technologies.
International Giants (Strategic Shifts)
Samsung
Status:Exited the general-purpose NOR Flash market.
Details: In 2024, Samsung redirected mature capacity to higher-profit HBM and DDR5 production. While it previously offered models like KM4216C258G, its core focus is now on NAND Flash (~35.2% global share) and DRAM.
SK Hynix
Status:Exited the NOR Flash business.
Details: In Q3 2025, SK Hynix sold all shares of the joint venture SkyHigh Memory (SHM), which was formed with Cypress. The company now focuses entirely on DRAM and advanced NAND Flash (321-layer technology).
Micron
Status: Reduced general market presence but maintains a strong position in Automotive.
Applications: High market share in infotainment and industrial IoT.
Other Notable Vendors
Biwin (佰维存储): Global supplier for consumer and industrial grades. Key models: BW25Q128JVSIQ. Offers full-chain capabilities.
Fidelix : Korean vendor focusing on small capacities. Key models: FX25L1606E. Clients include Samsung and LG.
ICgoodFind Perspective: As a procurement platform, ICgoodFind notes that the current market is led by Winbond (W25Q), Macronix (MX25), and GigaDevice (GD25). Following the exit of Samsung and SK Hynix, local vendors like XTX (XTD25 series) are rapidly rising. The platform provides comprehensive solutions for these needs.